The Fundamentals of Brokerage – The Future
This was the latest title from the Real Trends monthly newsletter for March. A few snippets of information that we gathered from this months commentary and research were the following:
The number of agents working for independent firms was increasing at a much more rapid pace than agents working for large national brands.
Hard times allows for opportunities, growth, and innovation if you keep an optimistic mind set. The real estate industry is undergoing major changes in how business is conducted on a brokerage level and agent level.
There were also some great discussions and research conducted on the trends of marketing and how marketing dollars are being spent. One point made was that 86% of agents had their own personal websites or blog site and that 25% of agents were using social media tools to advertise and brand themselves.
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Just posted on ActiveRain: Not…
Just posted on ActiveRain: Notes from Real Innovate / Domus – Session 1 – Technology http://activerain.com/t/948257





